best seo company

Search engine optimization

What Is SEO?

If you’re asking questions like these, you’re in the right place. As experts in the field of SEO, or search engine optimization, we know that the right SEO can make or break a business online. Im business solution is the best SEO company.

On this page, we’ll explain why SEO is important, which businesses need it, and offer some resources so you can explore the topic further. SEO consists of multiple strategies, actions, and best practices, all of which have the end goal of improving your website’s position in search engines—which is why it’s called “search engine optimization.”

Because SEO involves so many ranking factors, you can think of the #1 site as winning a triathlon of sorts. In a real triathlon, the winner of the running portion is not necessarily the winner of the entire race – and so it is the same with Best SEO company.

Marketers Believe SEO is Crucial

Additionally, many marketers find that SEO is crucial to their work. This chart shows that 50% of marketers believe SEO is the most effective digital marketing strategy.

Most effective digital marketing tactics
As you can see, SEO is very important—and without it, you might even be spending too much money on other marketing activities!

What things make the best SEO company?

If you’re reading this article, you may be wondering if SEO is really all that important for you. You may have a business in an industry where there’s little to no competition, so you might already be ranking #1. Or you may be struggling to rank at all, and are wondering if there are options other than SEO out there to get you the visibility you need.

No matter what your situation is, if you have a website for your organization, SEO is important. Whether your business is new or old, struggling or successful, small or large, SEO is crucial to your online success. In fact, even if you are the only one in your industry, SEO is still important. We are the Best SEO company and we believe in customer satisfaction.

Here are a few examples of industries and businesses that can benefit from SEO:

1. There are people searching for your products or services on search engines

There are over 2 billion people online. 93% of online activities start on a search engine. There are 40,000 searches every second, and 3.5 billion searches per day. There are millions of opportunities for your business to become found on search engines. One of the most important benefits of the best SEO company is that your customers are using search engines daily.

2. SEO pulls-in quality traffic 
Traffic on search engines is the best traffic. Why? Because people are actually searching for the problem you solve. You can “pull” traffic to your business. You do not have to “push” out advertisements to persuade people to buy. Search traffic is already interested in your products and services. This is why the SEO industry is worth $65 billion.

3. SEO traffic is more likely to convert

SEO traffic is more likely to convert than other sources of traffic. In fact, search traffic has the best conversion rates for most websites. By positioning yourself on search engines, you are positioning your business to win more conversions.

4. SEO increases sales and leads

SEO is not a myth. You will increase your leads and sales if you offer a viable product or service. One small business generated over $103,510.98 worth of SEO results in just 5 months.

However, you must invest in the best SEO strategy. With a winning SEO campaign, your business will be on its way to higher conversions.

 5. SEO can decrease your cost per acquisition

Another benefit of SEO is that it is “free”. It is far less expensive than advertising to acquire customers. The only costs in SEO are the costs to hire the best SEO agencies. Unless you have experience in website coding and Google algorithms, you will need an SEO firm or agency to grow your rankings and reap the benefits of SEO.

6. SEO does not involve any paid advertising

You do not have to advertise if you have strong SEO standings. You can increase your website traffic without having to pay per click. An effective SEO strategy can help you scale back your advertising dollars, and invest them in more efficient areas.

7. Top SEO rankings provides 24/7 promotion

SEO is 24/7. It does not sleep. Yes, that’s another one of the benefits of SEO. Your rankings do not disappear overnight. You can increase your website traffic all day, every day. Once you rank high in search engines, they will promote your business while you are sleeping.

8. SEO builds trust and credibility

People trust Google. Indeed they use it every day to find what they are looking for. By ranking high on search engines, your business will build trust and credibility with your audience. In fact, 37% of search engine clicks are on the first organic listing.

9. SEO is a long-term strategy

Indeed SEO is a long-term strategy. It can take 6-12 months to see optimal rankings. However, just as it takes time to move up the rankings, it takes time to move down the rankings. Once you are placed in top positions, you rarely move down. The only reason this would change is due to rising SEO competition or changes in Google algorithm.

10. SEO makes your customers more informed

Your customers are using search engines to research. They use their findings to help them make informed decisions on available options. High SEO rankings allow you to educate potential customers. This indirectly builds trust, but most importantly helps them make an informed decision.

11. SEO influences purchasing decisions

SEO significantly influences purchasing decisions. This is because of the developed trust and credibility mentioned in our prior points. Use SEO to improve your conversions by significantly influencing the purchasing decisions of those on the web.